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Abbotsford Convent

Supervised by Ziga Testen

A fictional rebrand of the Abbotsford Convent identity, which adopts a three colour identity that pays tribute to the creativity found at the Convent, but also represents and defines the three major historical ownerships of the land—The Wurrundjeri people, the Convent era, and the current modern creative era. 

This distinct colour scheme is also used as a visual code in the signage system to help guide visitors through the convent and navigate the different historical sights at ease. 

Supervised by Ziga Testen

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